William Yang's words made Boss Ma instantly feel as if he was struck by lightning.

He didn't expect that Amazon, which has been encouraging him to invest more, would reject his plan.

At first, William Yang, who represented Amazon, was trying his best to encourage Boss Ma to invest more money. William Yang even quarreled with Boss Ma many times over this. The relationship between the two was once very stale because of spending money. Later, it was also because of advertising promotion that Li Mu was completely crushed. William Yang realized that he had made a mistake in his judgment, so the relationship between the two was eased.

Now, Amazon, who has always wanted to fight high, is actually timid.

The anxious Boss Ma hurriedly asked William Yang: "William, what did your headquarters say?"

William Yang shook his head helplessly and said, "The headquarters has always entrusts a third-party evaluation company to evaluate the strength of Letao and Taobao. This authoritative evaluation agency has given several sets of data, one is the comprehensive development index, Letao has 7.6 points, and Taobao has..."

When William Yang said this, he was a little hesitant. Boss Ma frowned and urged: "What is Taobao? Is it ten-point? In that case, Taobao will only have 10 points at most!"

"This..." William Yang looked embarrassed and hesitated for a moment before he said helplessly: "jak, this comprehensive development index is not topped. The score they gave Taobao is 473.5 points..."

"473.5?" Boss Ma's eyes widened and roared: "What kind of bullshit data provided by a nonsense agency! Judging from this data, isn't Taobao sixty or seventy times that of Letao?!"

William Yang nodded and said, "To be honest, this evaluation agency is very professional, and their data is not groundless. First of all, our Letao has basically no turnover now, and Taobao's daily turnover has already exceeded 100 million. With this alone, Taobao has exceeded countless times. Moreover, Taobao's user scale, Alipay's user scale, and yy's user scale are important references for their evaluation. If it weren't for the support of Letao, two major companies, SoftBank and Amazon, Letao's score would not even get 3 points..."

Boss Ma's expression was almost about to eat people: "What did you say?! 3 points?! What international jokes are you making!"

William Yang said: "The reason why we have such a low score is not only because we are currently slow to start, but more importantly, this institution has evaluated our recent promotion conversion rate. This is a key factor for deducting points. Our registered users' conversion costs are as high as nearly 100 yuan per dollar, which is unprecedented in the history of the Internet's development to this day..."

Boss Ma's face immediately turned ashen.

When he mentioned promotion, he felt so angry that he was tiring.

In the past few days, Li Mu has never relaxed and even became more and more intense as the promotion rhythm of LeTaotao.

Now, domestic people have been brainwashed by Taobao advertisements. Whether they are netizens or not, whether they know what online shopping is, they are paying close attention to Taobao and regard it as the biggest gossip topic in life. Now the three words Taobao have become a hot topic on the streets, alleys, dining tables and sofas.

Regarding Taobao, there are many discussions, such as:

Taobao’s promotion is so cost-effective, what are you going to buy?

How many celebrity endorsements has Taobao hired?

When will this promotional rhythm where new stars appear every day continue?

Who will be the new star tomorrow?

Taobao's promotion is too vigorous. Taobao is still the only one. This alone has shocked and surprised the public. More than a dozen first-line singers, because of their gender, age and style, can cover a fan group of an age group. With so many stars and fan groups overlapping and intersecting each other, almost covering all the audience.

On the other hand, Letao...

Not only did he fail until he died, but he also became more and more ruthless...

In the words of William Yang, Letao's current promotion efficiency is extremely low. In the face of evaluation institutions, the negative impact of this data on the comprehensive development index is extremely huge.

It is precisely because Letao's development index is so many times different from Taobao that Amazon refuses to continue to invest additionally. They did not expect that Letao.com, composed of Alibaba Bar + SoftBank + Dangdang.com + Amazon, would be so worrying. When we saw these data, Amazon's headquarters was almost desperate about Letao and wanted to give up. Now the only support for them is to wait for Letao's promotion to go online and take a look at Letao's final performance. If it is finally sentenced to death by the market, Amazon will decisively give up Letao.

Boss Ma is completely desperate now.

If you don’t have money, you want to continue fighting with Li Mu, the possibility is zero. Letao is so suppressed by Li Mu. The only chance left is to burn money to fight for a future, but if the capital does not agree, there will be no way for you.

Boss Ma sat back on his seat powerlessly and kept saying: "This is the only opportunity for Letao, this is the only opportunity for Letao. If you miss it, you will never be there..."

William Yang sighed helplessly and said to Boss Ma: "jak, actually I suggest you consider Mr. Sun Zhengyi's suggestions. B2c we can't play with Li Mu. He has such strong financial support and so many companies follow him. In the future, there is a strong support for his own logistics system..."

When Boss Ma heard that William Yang knew Sun Zhengyi’s suggestions, it means that SoftBank and Amazon had already communicated and reached a consensus. It turned out that he was the fool and naively thought that if SoftBank did not agree, he could find a way to convince Amazon and let SoftBank change his mind. Now it seems that he is simply fantastic!

Thinking of this, Boss Ma suddenly became furious and slapped the table and angrily said, "Don't put gold on Taobao's face in everything. As for logistics, Taobao logistics has not started yet! I already have three large-scale logistics companies in my hands!"

At this time, Boss Ma, facing the biggest setback since he started his business, his thinking pattern has become paranoid. He has lost his normal thinking and judgment, and anger and unwillingness fill his heart.

William Yang said: "jak, the information we received through a third-party evaluation agency is: Taobao Logistics has currently prepared logistics and warehousing bases in more than a dozen cities across the country. The six most important bases have obtained land specially approved by the local government and started construction. Moreover, Germany's Berman Machinery has received orders for six medium and large automatic sorting equipment from China. Judging from the current development of China's logistics companies, only Taobao Logistics has the ability and courage to apply six sets of automatic sorting equipment in one go."

"I ordered six sets of automatic sorting equipment in one go?" Boss Ma asked William Yang in shock: "Is this news reliable?"

"Of course it's reliable," said William Yang. "jak, don't doubt the authenticity of the information of these third-party assessment agencies. They have extremely complete channels for obtaining information. They are the ones who eat this."

Boss Ma was stunned. He had heard that Taobao Logistics had purchased hundreds of various vehicles in one go. He was surprised by Li Mu's big deal. Unexpectedly, Li Mu would dare to order six sets of automatic sorting equipment at this time. This was simply a desperate attempt to spend money!

If Boss Ma's mind is not influenced by emotions, he is also a far-sighted Internet person. When he bought a logistics company, he thought that the logistics company's capacity and efficiency must be greatly improved to ensure undefeated. So at that time he learned about the cost of automatic sorting equipment and the price of tens of millions of dollars each set, which immediately discouraged him, and even had no idea of ​​buying one set for a pilot.

Unexpectedly, Li Mu actually took six sets of money at one time, worth at least 200 million to 300 million. Moreover, his Taobao logistics has not really started yet, and it is completely an advanced investment.

If Boss Ma was still angry and unwilling just now, then Boss Ma has completely become depressed.

Because he realized that logistics is just a supporting resource for e-commerce, and Li Mu can make such a large investment in supporting resources, it is natural to say that Taobao. If he blindly launched a price war, Li Mu might be able to immediately take out hundreds of millions of funds to fight him to the end. The billions of deposited payments in Taobao are not a joke.

So, no matter how you look at it, you are no match for Li Mu at all, and Letao is not a match for Taobao...

At this time, deep in Boss Ma’s heart, the two towers of self-esteem and self-confidence had begun to gradually collapse and collapse.

He began to think about Sun Zhengyi's suggestions involuntarily, and was gradually attracted by Sun Zhengyi's suggestions, so he himself felt that his ambition was indeed too great. He originally wanted to make an improved version of ebay and an ebay that truly meets the habits and needs of Chinese Internet users. This is a very standard c2c model planning, but as soon as Taobao was launched, it turned out to be in a deviation.

At that time, I saw Li Mu launching Taobao. While using the extremely cost-effective mango-me to promote the transaction volume of Taobao, I was promoting brand daily promotions. At that time, I was jealous of Li Mu's development speed and worried that Li Mu would develop too quickly and block his own path. So I almost immediately subconsciously wanted to give Li Mu some trouble, so I acquired three express delivery companies one after another in order to delay Li Mu's development speed.

After having a courier company in hand, I was shocked by the sales of 2.683 billion on Taobao brand day, so I also wanted to play the model that Li Mu played. It just so happened that I had three logistics companies in hand, which was perfect.

Because of this series of reasons, at the moment when his LeTao was actually developed, he deviated from his original idea and was dragged into a long winter of development by Li Mu.

After all his thoughts were sorted out by Boss Ma, he fell into extreme pain. He had clearly realized that in the strategy of this 929 promotion, he had completely lost to Li Mu. If he continued to be obsessed at this time, he would probably have a dead end...

Now, the only opportunity to let Letao survive is to obey Sun Zhengyi and Amazon's intentions, give up the head-on competition with Li Mu, and focus on incubating the c2c project.
Chapter completed!