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Chapter 634 Preparations before going online

A new idea is born every day for an Internet company, but if every idea is to try it, most Internet companies will go bankrupt because the Internet industry is different from other industries. Every product-level attempt involves a whole series of work, such as: plan demonstration, demand demonstration, demand determination, opening, modification, internal testing, and online. Even if it is just adding an extremely simple small function to a product, it is inseparable from such a process. The only difference is the size of the project volume.

Chen Tong's new idea structure is very large, and the company has to provide him with huge financial support to deal with a series of multiple costs such as bandwidth, team, products, production, etc., which is quite costly. However, Chen Tong's last metaphor touched EO. Since the emergence of Makino Technology and Sina decided to dig QQ teams to open U, they are always at a disadvantage in the competition with Makino Technology. If Makino Technology really builds a portal website, then they will have no chance of winning. When Chen Tong talks about Happy Farm, EO immediately thought of a statement that the Internet industry talks about: Tengxun was not destroyed by Makino Technology, but dragged down by Makino Technology.

Since the moment Tencent decided to imitate Happy Farm to build a QQ fishing farm, it fell into the rhythm of Makino Technology's product. They never dreamed that when Makino Technology launched the 1.o version, they already had a more advanced 1.1 version. When they opened their own 1.o version, Makino Technology immediately launched its own 1.1 version. At this time, its actual product version had been updated to 1.3.

Muye Technology keeps pace, making Tengxun desperately chase after it but can't catch up with it. It even gathers the team power of other products together. It hopes to catch up with Muye Technology. Every time it releases a new version, Muye Technology will immediately take out an updated version to slap it in the face, and always keep it ahead of it. In the end, Tengxun takes a desperate bet and fights with Muye Technology with all his might. Unexpectedly, Muye Technology directly gave a big update to Happy Farm. It crossed the 1. version and entered the 2.o era. In the end, Tengxun exhausted his energy in this competition that could never catch up with the other party, and even the core of his life was uprooted by the other party.

This method similar to the United States' use of the space war to drag down the Soviet Union has made all Internet people yearn for it. To be fair, who doesn't want to hold a sword in hand and kill his opponents like chopping melons and vegetables along the way? If Sina has the opportunity to be a leader like Muye Technology in one field, it will be a very fulfilling thing for Sina's senior management.

At the senior meeting, Chen Tong finally impressed the company's senior management with this point, but the investment of tens of millions is a bit heavy for the company. So after repeated discussions and arguments at the company's senior meeting, Chen Tong won a three-month internal testing period for himself.

Although Sina's senior management hopes that this project will be successful, they also feel that the risk of launching such a large budget project is too high, so everyone just give it a compromise. Isn't Chen Tong going to do video streaming? Yes, but first do product and technology development, and after opening up the technical links, use Sina's online media relationship to ask a few little stars who don't have money to try this model first, and then increase bandwidth to open it for a small number of users on a small scale. If the user feedback is good, continue to increase bandwidth and increase the number of open users. If this model is not popular with users, end it quickly to avoid increasing losses. In this way, the trial and error cost can be greatly reduced. However, there are disadvantages, that is, the plan for the entire product exhibition will be longer in time and the efficiency will be greatly reduced.

However, for Chen Tong, this result is acceptable, and it is unlikely that the senior management will bear too much capital risks. What he needs to do now is to start the project as soon as possible and launch it. If Muye Technology wants to build a portal at this time, this new product idea may be able to save Sina from water and fire at critical moments.

...

With the last day of the end of June, Renmin University officially announced the holiday when Chen Tong finally found a new direction and began to do his best.

The night before the holiday, Sun Jian organized everyone to have a break-up meal. The next day after the break-up meal, Zhang Guorong, Mei Yanfang and Mo Wenwei flew from Hong Kong to Yanjing with their respective agents.

The three of them came from afar, and Li Mu naturally wanted to greet them at the airport, but he did not meet as Makino Technology EO, but as the founder of 33. After all, the biggest gimmick of the three people coming to the mainland this time was that Zhang Guorong and Mei Yanfang were invited to become 33's student ambassadors. Makino Technology does not play the official role here, but only participates as an exclusive media.

In addition, when the three of them came, Li Mu naturally had to do a good job in reception. For example, he had already asked someone to open a room in a five-star hotel in advance, but the money could not be paid out of their own pockets, nor could it be taken by 33, otherwise the public opinion would not know what it would be guided to be.

Li Mu had a sudden inspiration. Since Muye Technology already had the gimmick of exclusive reporting, it was just right for Muye Technology to provide a special sponsorship for this 33 student aid tour with the utmost support, so that all their expenses would be sponsored by Muye Technology, completely eliminating the use of 33 funds, so that everyone can be happy.

The three of them are expected to land at Yanjing Airport at 11:30. They will stay in Yanjing for a few days first. On the one hand, they will build momentum for the 33 student aid activities, and on the other hand, they will also provide more news materials for Muye Technology. In addition, they will also accept an exclusive interview with Muye Technology.

Li Mu has long established a "small" team specializing in streaming media transmission technology in Muye Technology's large technical team, but there are also about twenty people. They are not only solving the technical difficulties of multi-person voice and video for YY, but also opening a set of streaming media transmission solutions for EB pages.

Nowadays, the voice and video of multiple people have not been completely solved, but the latter has been completed internal testing, so there is no problem. This time, these three stars will accept interviews with yy on the entertainment channel of the yy portal. Lu Xinyi is responsible for the specific planning of the interview. She is a veteran in this field and has rich experience.

Li Mu asked Su Yingxue two days ago, asking if she was interested in playing with this event team, and she could have dinner, chat and take photos with celebrities. In fact, it was quite interesting. However, although Su Yingxue was also a little interested, it was a critical period for Wang Xinran to storm the college entrance examination recently, and she had always liked these three stars. Su Yingxue was worried that if she came, she would also have to come with her and affect her review. But if she didn't tell her, she would really blame herself in the future. So Su Yingxue simply decided to think that she didn't know about this matter, so she would concentrate on him, and help Wang Xinran review her homework first, and find her at any time after Li Mu finished it.

Li Mu did not force it. The next morning, he changed into a relatively straight dress and drove to Makino Technology first. The convoy to pick it up this time was Makino Technology's own convoy, with a total of two Toyota Coasters, two GL8s, and three Mercedes-Benz S-Class.

The three Mercedes-Benz S-Class mainly support the storefront. When they left, Li Mu and Dong Ai were riding in one as the founder and person in charge of 33, Kong Lingyu and Lin Qingya were riding in one as the general manager and deputy general manager of Muye Technology, Wang Nan and Lu Xinyi were riding in one as the deputy editor-in-chief of yy.com and editor-in-chief of entertainment channel. In addition, in order to deal with the emergencies between celebrities and fans and prevent problems before they happen, Lin Qingya specially hired a group of professional security personnel from the security company. Each of the three Mercedes-Benz was made in one of the co-pilots, and two GL8s were riding in a total of twelve.

One of the remaining two Toyota Coasters is reserved for three stars and their agents. After picking up the plane, Li Mu, Dong Ai, Lu Xinyi, and two car-on photographers will also ride in the same car with them. The other Toyota Coaster is reserved for the reporters and copywriting editors of Makino Technology.

Today, Li Mu made a very full schedule for the three celebrities. After picking up the plane, he immediately went to the famous roast duck restaurant in Yanjing for lunch. After lunch, he went directly to Renmin University and took them to visit 33, and then met with Li Mu, Dong Ai and 33 backbones. At the same time, he had to give a speech on charity to all the employees, volunteers and members of the Renmin University Student Union. After this series of processes, it was basically dark. He had to have dinner in the hotel arranged for them in the evening, and then he had to accept a brief interview and ended his day's itinerary.

The next day, three celebrities will visit Makino Technology to visit Makino Technology and express their condolences to Makino Technology's employees on behalf of Makino Technology's leadership. Li Mu also specially asked Lin Qingya to prepare various gifts worth three million, which they symbolically gave to a group of outstanding employees. The rest will be used as benefits for everyone, which can be regarded as taking this opportunity to hold a carnival in the company.

After doing this, they have to personally try to use various products from Makino Technology, take photos and record videos for reporters, and then provide them with a dedicated computer, allowing them to log in to their own Tieba account at Makino Technology, say hello to Tieba users, and inform them that they are visiting Makino Technology, and then attract attention to Makino Technology and Tieba. Then they accept an exclusive interview with Makino Technology. The exclusive video will be processed in post-processing, and strive to release the behind-the-scenes footage that night and the finished product the next day.

During the two-day itinerary, Muye Technology's online press conference was followed throughout the whole process, and the video was broadcast live, and then the video materials were sent to the company every two hours. The staff edited some news videos of about one minute and were broadcast on yy.com. The launch time of yy.com has also been determined. It was launched on time at 11:00 this morning. At the same time as yy.com was online, yy will use the news of "exclusive report on Zhang Guorong, Mei Yanfang, and Mo Wenwei's arrival in Beijing" to make a pop-up window for all users. The pop-up window directly allows users to jump to the special page of yy.com about the arrival of three stars in Beijing this time. By promoting this activity, yy.com will be officially promoted to the entire network.
Chapter completed!
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