Although Weibo and blog seem to be only one word apart, and many people say that the former is a lightweight version of the latter, in fact, in Li Mu's view, there are big differences in the root concept of these two products. .

Blogs, like the American Blackbird Reconnaissance Plane, are destined to be eliminated or marginalized by the Internet industry. Just like the chat rooms that were rampant back then, it is a transitional product of a certain period of time. Its life cycle is only a few years. After these few years, it will never be able to return to its former glory.

This kind of transitional product is also reflected in the physical industry. The most obvious one is Xiaolingtong, which is fast and dies quickly. The reason why it has short-term glory is because the equipment and usage costs of mobile communications were too expensive at that time. Although the equipment and usage costs of ordinary landlines are relatively cheap, they do not have the ability to communicate with each other. So Xiaolingtong, which is sandwiched in the middle, immediately found its own gap market.

However, Xiaolingtong itself is a deformed product that has a major technical flaw and has extremely lack of room for upgrading. When the industry is upgraded, or the top industry begins to put pressure on it, it is like a bean living in the middle of an oil press, with no resistance at all.

In Li Mu's view, in addition to strong vertical fields, all other industrial models in the future must be integrated into social interaction to be the ultimate development form. Strong interaction between people must be generated in their own products, otherwise any product will be eliminated for one day.

The so-called strong vertical is like a product with extremely vertical functions such as navigation software, translation software, weather software and production tools. For example, photoshop never needs to consider joining social networking in its own products, and there is no need for Gaode and Google Navigation to force users to social networking in their own software.

However, in addition to this kind of strong vertical software, other products need the support of social attributes to protect their vitality. The success of NetEase Cloud Music is that it integrates into social networking. The reason why Zhihu surpassed Baidu Knows and became a legendary high-end community is precisely because it integrates into social networking.

It is the attribute of social interaction that gives people a stage to pretend to be a B, a motivation to pretend to be a B, and a channel to monetize through personal influence, and the same is true on Weibo.

The weak sociality of a blog is no essential difference from Xiao Lingtong. However, the sociality of Weibo or Twitter is second only to social software like WeChat. Li Mu doesn’t know how strong the vitality of a product like Weibo and Twitter is, but it is certain that it is much stronger than any kind of blog.

Several years later, Sina Weibo gradually declined due to the rampant advertising, but Twitter has been radiating vigorous vitality on the international stage, which is enough to prove the vitality of Twitter on a global scale. If yy's product system can incubate a Twitter, yy's overall combat power will be stronger. Therefore, for Li Mu, Weibo is indeed necessary, and it must be done in a globalized pattern and to do its best.

But Li Mu had never thought before that the Weibo model would be thought of by others so quickly. Fortunately, the person he thought of was Chen Tong. Otherwise, if he became a competitor, it might add a threatening enemy to yy's future.

Although Tengx has become history now, Li Mu still highly praised the overall operating model of Tengx in his later generations. Tengx takes QQ and WeChat as the core and strives to develop its own closed loop and ecosystem. No matter what sectors there are in the Internet industry, as a giant enterprise, as long as it can do it, it will do it. If it cannot do it, invest and acquire it well. In short, all areas that can be explored must be investigated.

The same is true for Li Mu's goal. He will never think that his territory has expanded large enough and will always be respectful and longing for emerging fields.

So, Li Mu announced at the core level of the company that he would immediately set up a Twitter business unit, and Chen Tong, the current blog leader, served as the general manager of the business unit.

The reason why it is named Twitter, not Weibo, is to do the most confidentiality work. If the word Weibo is revealed in advance, then Internet people at this stage will easily think that behind these two words means Weibo, that is, a streamlined and lightweight blog. In this way, the strategic intention will be exposed at least half in advance.

However, calling Twitter is very abstract. It is impossible for Huaxia Internet companies to understand from this English word. What kind of product is behind it? Overseas, especially Western Internet companies, will not be able to associate it.

After all, if you tell a Chinese Internet person that Muye Technology is preparing to develop a software called "Bitaotao", many people will be confused and will not understand what the meaning is.

The Twitter business unit is of high level in Muye Technology. The business unit is not controlled by any vice president. Chen Tong directly reported to Li Mu, while the technical department needs to provide all support unconditionally to achieve Twitter online as soon as possible.

At this stage, Muye Technology has become the focus of global Internet companies, so the big move of establishing a business unit within the company can not hide it from other colleagues in the industry. Almost on the day the business unit was established, domestic Internet companies received news: Muye Technology established a high-level business unit that directly reported to Li Mu. The name of the business unit is very strange, called Twitter.

For a time, the entire industry was speculating about what Twitter was?

Soon, the news spread to Silicon Valley and Wall Street. When Silicon Valley learned that Makino Technology had established a business unit named in English, Silicon Valley was very nervous.

As a Chinese company, Makino Technology suddenly established a business unit named in English. For Silicon Valley, it was instinctively thought that this business unit was established specifically for the English market.

This means that Makino Technology's next key product will make efforts in the English-speaking market.

No one knows what kind of product Twitter is, but everyone knows in their hearts that in which field this Twitter is positioned, companies in this field will face a huge blow. Every Silicon Valley entrepreneur is praying that the actual direction of Twitter does not coincide with their own entrepreneurial direction.

Some entrepreneurs in Silicon Valley are asking Lin Qingya, who is in North America through various channels, hoping to get a few words about Twitter through communication with Lin Qingya. However, Lin Qingya told everyone very frankly: She knew nothing more about Makino Technology's establishment of a Twitter business unit than outsiders, because she also learned that the company had added such a department when she received the group's public email.

Lin Qingya did not lie. Given that the Twitter project needs to be kept confidential and she is not in China, Li Mu did not inform her of the relevant plans before setting up her business department. Only the senior executives who actually attended the meeting in Yanjing knew everything about Twitter.

Li Mu also clearly required that online communications should not be carried out through various means such as email, YY transmission, video conferencing, etc., so Lin Qingya, who is in North America, only knew that this business unit was established, but she knew nothing about the specific content of this business unit.

Even Lin Qingya doesn't know what the Twitter business unit is doing, which makes the entire Silicon Valley even more nervous. Li Mu's unfavorable period has made all Silicon Valley Internet companies feel like they are hostages locked up by Li Mu. Now the news about the Twitter business unit is like hearing the sound of Li Mu sharpening the knife through the door. No one of the people locked up knows whether Li Mu sharpening the knife is to kill him.

And among this kind of concern, the only company that can be ignored at all is Google.

Google knows very well that after paying the protection fee, Makino Technology will no longer compete with them, so Twitter may be any product, but it cannot be a search engine.

This made Larry Page feel particularly relaxed, and it seems that this is the benefit of paying protection fees.

...

When Twitter becomes a hot word on the Internet in the world, the signing ceremony between muye & baidu and Google will be held in Yanjing.

This signing ceremony will be the largest and most popular since its establishment and the most popular one.

In his previous blog, Li Mu honestly revealed to the world his instinctive pursuit of commercial interests as a businessman. Almost all major media around the world reported on Li Mu's "forcibly acquired" operation and the content of that blog. This not only made the merger and acquisition this time the merger and acquisition attracted the attention of netizens around the world, but also recognized by most netizens. This seemingly unfair but willing plot has also become a slutty operation that everyone talks about.

Because of this, the global Internet, capital market, financial market and netizens are particularly concerned about this special "merger and acquisition case". Because there are too many media present, the placement of on-site cameras must be booked in advance and supplied in limited quantities. In addition to large TV media, all other paper media and online media reporters are not allowed to bring large camera equipment and can only bring SLR cameras into the venue.

There were thousands of journalists and entrepreneurs who were confirmed to attend the signing ceremony. Elon Musk and Mark Zuckerberg were invited to attend China. Even Tim Cook put down his work and came from afar to support his new boss Li Mu.

In addition to the company leaders surrounding the development of Li Mu's ecosystem, bigwigs from various Silicon Valley companies have also come to support them. After all, they are the future super giants of the Internet industry. No one dares to underestimate Li Mu's future influence on the global Internet. They are willing to travel thousands of miles to come. On the one hand, they hope to show goodwill to Li Mu, and on the other hand, they also hope to gain popularity.

Not only Silicon Valley, but also many bigwigs on Wall Street have also come. As the only Western capital that has invested in Muye Technology, Sequoia Capital eO personally went to the scene to stand up for Li Mu. After the merger is completed, Muye Technology's valuation will usher in a big surge. As an investor who makes money by following the car, Sequoia's potential profits of Muye Technology have exceeded 300%. Both the profit margin and the profit scale are the largest investments in Sequoia in recent years.
Chapter completed!