Li Mu's understanding, deconstruction and planning of charity made Liu Xinying feel as if she had received a baptism beyond cognition.

When Li Mu slowly opened the blueprint of the "business charity model" to Liu Xinying, it was like opening a brand new world to Liu Xinying.

Only then did she realize that charity can also have such higher-end, more efficient and scientific means to operate, which made her yearn for it all at once.

After a while of surprise, Liu Xinying came to her senses and asked Li Mu: "Mr. Li, the most important thing about this business charity model is not only a model with a reasonable structure, but also a strong social appeal, right?"

Li Mu nodded and smiled, "Yes, if you want it to be able to use a business model, you must first give it commercial value. You are a person from the fashion circle. You should be very clear that whether it is a first-tier fashion brand, a second-tier or a third-tier fashion brand, they will not sponsor an unknown ordinary person, nor will they lend him their fashion, jewelry and jewelry to attend events or take photos. But if the other party is a first-tier star, then the result will immediately make a 180-degree turn. Whether it is a second-tier or a first-tier brand, they will actively sponsor him various products, and even pay high endorsement and promotional expenses. This is the importance of commercial value."

Liu Xinying said: "It seems that those who are truly capable of operating large-scale commercial charity projects are Mr. Li, besides CCTV."

Li Mu nodded: "If you don't say humbly, it is true. Without a strong promotion system, it is impossible to support such commercial charity projects. CCTV and Makino Technology have such strength."

As he said that, Li Mu said again: "I think that to some extent, Muye Technology is even stronger than CCTV. Because we have a world influence that CCTV cannot match, Ms. Liu can put this blueprint of commercial charity together if she is interested."

Liu Xinying exclaimed: "The project where the veteran is immortal, is of great significance. Mr. Li, your business charity model has greater significance in the future. To be honest, I really, very eager to have such an opportunity to do something meaningful, but I am not confident enough in my ability. Whether it is the project where the veteran is immortal or the blueprint of the entire model, the responsibility is extremely important. I am afraid that my ability will not be able to be controlled..."

Li Mu smiled and said, "This is normal. You are worried that you can't control it yourself, and I am also worried that you can't control it. There are too many tasks I have to take into account every day, so I may not be able to follow up on any project in the whole process. So I want to find someone who can replace me in this field. I will try, and you will try it too. Let's try whether we can work together to do this project. If it succeeds, then this project and other future projects will have a chance to benefit from it. If it fails, we can also accumulate experience and start over again. If it really doesn't work, we can also find other external help."

Liu Xinying pursed her lips for a while, suddenly stretched out her right hand to Li Mu, and said with a firm expression: "Mr. Li, thank you for your trust, I am willing to join!"

"That's great." Li Mu smiled slightly, shook hands with Liu Xinying, and said, "I will replace the Veteran Immortal Project Foundation that has not yet been established. Welcome to join. From now on, you will be the head of this foundation."

Liu Xinying couldn't help but smile and said, "The project foundation has just been established now. So should I recruit soldiers and determine the implementation plan and prepare to be implemented gradually for my next work?"

Li Mu gave a thumbs up: "Professional, the next step is to recruit soldiers and horses. At the same time, we will determine the next implementation plan. My private, Muye Technology, Taobao Technology and Alipay will jointly invest 100 million yuan. As the start-up capital of this charity foundation, you will fully control the money."

Liu Xinying said in surprise: "Mr. Li, you and your own company invest 100 million?"

Li Mu nodded: "Startup funds, if the later project funds are not running smoothly, I can still invest in them."

"No." Liu Xinying said: "There is already a lot of start-up funds of 100 million yuan. There are very few private charitable funds in China that invest so much money as soon as they start. If a charitable fund exceeds 100 million yuan, they are basically investment funds. The principal is used to invest and Ying is used to do charity. In that case, there is actually not much money to invest in charity."

Li Mu said: "It doesn't make investment-based charitable funds, but instead makes charitable funds less pure. I would rather set up two funds, one is purely used to make money and the other is purely used to do charity. That is much better than just mixing these two together."

Liu Xinying agreed: "It is true that the accounts of many investment charitable funds are not open and transparent enough, especially overseas. Charitable funds have been regarded as safe havens for evading inheritance tax by the rich."

Speaking of this, Liu Xinying asked Li Mu again: "Mr. Li, do you have a preliminary plan for our veterans to die in the project?"

Li Mu nodded: "My initial plan is that after the team is built, we will immediately start preparing the promotional materials. This promotional materials are mainly to find a group of representative veterans, and conduct detailed interviews and restores of their deeds, and then make them into various carriers to promote the veterans' immortal project."

"There is a very good opportunity right now, that is, the movie "Flying Tigers" will be officially started, so my idea is to start with finding the Flying Tigers veterans from China. Taking advantage of the popularity of the movie, you can bring in the resources in the movie to conduct a charity activity to find Flying Tigers from China, and work together to promote our veterans immortal project. The social influence of "Flying Tigers" is too great. I believe that using this momentum, you will definitely be able to make a shot of "Freeze Immortality"."

Liu Xinying said excitedly: "If you are linked to film and television, the social influence of this project will definitely be very large, so that everyone can realize that veterans are worthy of respect, and then mobilize the whole people to find them together to help more veterans. After the social influence is large enough, the brand of veterans will naturally have enough commercial value. By that time, comprehensive commercial operations can be carried out."

"Yes!" Li Mu smiled and said, "That's it. As long as this project is done, we will do a charity project of 'Baby Go Home' in the next stage."

"Baby is coming home?"

"Yes, baby is back home."

Liu Xinying said: "It sounds like a charity project that helps find missing children?"

Li Mu said: "Yes, the core goal is to help find the trafficked children, let the trafficked children go home and reunite with their parents, and at the same time help to combat child trafficking criminals."

For Li Mu, when his ability has been improved to a certain extent, charity is indeed an unshirkable responsibility. Therefore, his idea is that if he finds the right person, builds a suitable team, and builds a suitable business model, then he must promote this healthy charity model on a larger scale.

3321 is a charity project for college students in need and primary and secondary school students; the immortality of veterans is a charity project for veterans surviving World War II, but there are many groups in society that need help, disabled people, heroes who are brave and disabled or sacrificed, and children who are rarely troubled by serious illnesses. These groups all need the help of social charity forces and may not be able to do them one by one, but if you can do one more, you naturally cannot escape.

Li Mu watched too many cases of child trafficking in his previous life, and also watched two movies about finding abducted children starring Huang Bo and Liu Dehua. Behind each child trafficked, there is a family that is trapped in endless sadness. Countless parents have been persistent in finding the whereabouts of their children for more than ten or twenty years. Even if their lives are already penniless, even if they have reached the point where people are not like humans and ghosts are not like ghosts, they still insist on finding. Such families need so much help from society, not only psychological and material help, but also help them find their children's whereabouts as much as possible.

Although Liu Xinying has a very good background, she is not unfamiliar with the social phenomenon of child trafficking, and she knows the responsibilities and significance of it just like Li Mu. So she blurted out: "This project is of great significance, it is really necessary!"

Li Mu nodded: "Not only is it of great significance, but the workload is also very large. If we want this project to run, we not only need a lot of funds, but also a large number of volunteers from all over the country, but also need to build advanced hardware facilities to support it, and also make good connections and cooperation with the public security department. Therefore, the difficulty of this project is much higher than that of the veterans who have not died."

Liu Xinying asked in confusion: "Mr. Li, I understand everything else, but you said you want to build advanced hardware facilities, and I don't know what this refers to?"

Li Mu said seriously: "DNA Information Database!"

Thinking that the first DNA information database would be possible to be completed at least five or six years later, Li Mu popularized Liu Xinying: "The situations faced by trafficked children are diverse. From the perspective of parents, there is only one problem, that is, they cannot find their own children;

So from the perspective of children, there are many problems:

It is possible that the child knows that he has been trafficked, but his adoptive parents do not let him find his biological parents;

It is possible that the child knows that he is abducted and has the ability to find his biological parents but cannot find them;

It may also be that the child himself doesn't know that he was abducted

It is more likely that the children are still in their infancy. The public security organs rescued them from human traffickers, but could not find their biological parents, and finally had to send them to the orphanage...

With so many possibilities, if we establish a DNA information database, at least more than half of these problems can be solved, because DNA is the most complete life information chain for a person. Theoretically, if we can collect all the DNA information of parents who have lost their children in the country and then build a database, then if a child suspected of being abducted and trafficked is rescued, then as long as he collects his DNA information and compares it in the entire database, he can find his parents; if a child who is abducted and trafficked wants to find his parents, then as long as he collects his DNA information, he can also find his parents. If the public security organ finds a child suspected of being abducted, he can also use this method to find the child's biological parents..."

Liu Xinying looked at Li Mu in amazement, completely unable to believe that this young man could have such a huge and advanced concept. To her, this concept was simply the most genius charity concept she had ever heard of in her life, no doubt about it!
Chapter completed!