Chapter 1460 Formulate industry rules
Is Li Huabing's movements slow?
It's actually not slow.
After the meeting between Chongqing and the Taxi Association ended, Li Huabing led the company to speed up the process.
We frequently visit markets in various places, negotiate and talk with relevant local departments, and do everything possible to resolve the pressure from the authorities.
In early December, the mayor of Chongqing Municipal Government, who is in charge of economic work, led a group of officials to personally visit Xiaoshuidi Company and held a symposium.
This is a big shot in the arm and represents the strong support of the local government!
With the official endorsement from the local government, Li Huabing has more confidence and continues to make waves in the market.
In this situation, the situation has improved to a certain extent.
Time has come to the new year, that is, 2012, and the situation is slowly under control.
It was at this time that competitors appeared one after another.
Quick taxi, simple travel, fast taxi...A number of online taxi apps have sprung up in front of Didi Taxi.
No one is a fool. When Didi Dache stabilizes the situation, it means that the market is feasible and profitable, and capital is gradually flowing in.
In particular, the official attitude was ambiguous, initially opposed, and then gradually turned a blind eye. Everyone knows that taxi travel through mobile networks has been accepted by the public.
If public opinion is such, the government will not carry out blatant suppression.
Lu Heng, who has been paying attention to this matter, is naturally happy to see such a situation.
The market is booming, and even if it is a competitor, as Didi Taxi has been competing with the traditional taxi industry, these new followers are not teammates.
With them sharing the pressure, taxi associations in major cities will not focus only on Didi Taxi.
What's more, Li Huabing's attitude is inconsistent. Didi Taxi and taxis in Chongqing have successively cooperated. This model has been seen by taxi associations in other cities, and they feel that it can be copied and promoted.
Invitations for cooperation were sent to Li Huabing's desk one after another.
Logically speaking, Lu Heng and Li Huabing would be happy to see this situation.
But everything must be looked at separately. Each thing has its advantages and disadvantages.
Don’t be afraid of opponents who are like gods, but be afraid of teammates who are like pigs. This sentence is the best portrayal of the situation Didi Taxi is currently facing.
"These guys, if they want to follow the trend and pursue profit, they must at least follow suit a little bit!" Li Huabing grabbed his hair irritably and started to complain to Lu Heng, who had just arrived.
"We have all found a way for them, but they didn't follow the routine, and now something big has happened again."
Lu Heng couldn't help but frown as he looked at the news summary documents collected by the company.
Just as Li Huabing said, those competitors who are both opponents and teammates are not doing enough at all.
It is one thing for Didi Taxi to have a good situation at the moment. It is one thing to invest heavily in the initial stage. It is another thing to focus on improving the user experience in the mid-term. But the most critical point of being willing to let the authorities turn a blind eye is and
Maintain good relations with taxi associations in major cities and increase strict supervision over the registration and management of Didi drivers.
After all, online travel is a new thing.
If someone resists, then you can solve it.
But since it is a new thing, once it appears, it will cause all kinds of chaos and cause social security problems.
Once the supervision and management system is not implemented properly and criminals are allowed to mix in, it will endanger the safety of ordinary people's lives and property.
Among the files Lu Heng saw now, there were at least ten criminal news.
The lighter ones include verbal conflicts and sexual harassment, while the more serious ones include robbery and violence, and there was even a major serious incident of murder and dumping of bodies.
These accidents were not caused by the Didi Dache app. In other words, Didi Dache experienced this situation last year, but it has gradually improved and rarely happens now.
It is mainly distributed among a few follow-up companies with strong development momentum.
In order to attract users and increase the number of online drivers, registration qualifications have been relaxed, giving criminals an opportunity to take advantage.
Logically speaking, Lu Heng and others should be happy to see negative news about their competitors.
However, this emerging industry has not yet been fully formed, and one rat droppings will spoil the whole pot of soup.
But in this pot of soup, Didi Taxi is still the biggest piece of fat. Naturally, everyone’s eyes will subconsciously focus on Didi Taxi.
Some false news reports even directly pinned the crime on Didi Taxi.
Who calls you the biggest and most popular?
Lu Heng put down the document and raised his head to look at the irritable Li Huabing.
There is a reason for Hua Bing to be so irritable.
After working hard to open up the situation, we gradually made good friends with the taxi industry in other cities and began to develop cooperative relationships. The official attitude has softened by more than half.
But as soon as these negative news came out, at least half of Li Huabing's efforts were lost like water.
"Director Lu, what should we do now? Several big cities have begun to stop online taxi-hailing, and they are suspending it indiscriminately, including our Didi taxi-hailing."
Facing Li Huabing's complaints, Lu Heng also had a headache.
"I just recently received investment quotes from several powerful venture capital firms, so I didn't pay attention to these. Now that these stupid things have happened again, please let me take a look at them first."
Li Huabing slammed the table, "What the hell do they call this! A group of guys who fail to achieve anything but fail more than they can!"
Lu Heng shook his head and started thinking.
If those guys who followed the trend stood in front of him, he would want to scold them.
If you don’t copy good things, you will only focus on profit. If the foundation is not stable, what will you do to develop?
But at least he can't scold him yet, and he doesn't have the chance to scold him. He has to take care of himself first.
As he said just now, the venture capital he was looking forward to was long overdue, but now that something like this has happened again, it will be difficult to negotiate with those greedy guys.
Lu Heng cleared his mind and said in a deep voice: "Is the official attitude what you just said?"
Li Huabing said bitterly: "Not only that, the cities that have suspended it are considered the most serious. Some cities, although they have not yet suspended it, have begun to increase supervision and may suspend the online taxi business at any time."
"Then what do our officials in Chongqing say? I mean, are they willing to stand up for us?"
Li Huabing shook his head, "It's not that simple. This incident is considered negative news for the entire industry. What other cities need to rectify is the entire industry. It's not good here in Chongqing just to stand up for us. I talked with Director Ning privately, and even the city
It’s hard for them to speak out because everything is done through their mouths.”
Lu Heng sighed, and he also reacted.
In this matter, Didi Taxi has been dragged down by other companies, and it is really difficult for local officials to stand out.
Are you going to say, "Our Didi here in Chongqing is innocent, like a lotus flower, rising out of the mud but not stained? Just go and mess with those guys and don't involve Didi anymore, right?"
There is no such statement, and Didi Taxi was not clean in the early days, and various negative news broke out.
After thinking for a long time, Lu Heng gradually sorted out this mess.
In the final analysis, it is the industry that has problems, not just one or two companies. Even Didi, which is clean now, was not much better last year.
In other words, if you want to reshape a good image, you have to start from this industry.
Lu Heng patted the table and said seriously: "We are the largest company, and we are definitely the ones most affected. We are also the representatives of this industry. Since there is something wrong at the root, we must solve it from the root.
"
Li Huabing frowned in confusion, "How to solve it?"
"Formulate industry rules and give those who follow the trend a framework. If you want to compete, you must follow our methods. Otherwise, everyone will die together!"
Li Huabing's eyes lit up.
Chapter completed!