Lu Heng glanced at Xu Zhiwu and said casually: "Tap water is free trolls. You can think of it as fans or users. They like something and launch publicity on a voluntary basis. This is better than asking trolls to do it ourselves.

Publicity is a better way to promote it.”

Lu Heng squeezed his hand and said with emotion: "These are all things for later, everything is based on the quality of our software! And if we want our products to have a good reputation, we must stick to our heart and provide the best service.

The most important thing. Among them, genuine resources and excellent song sound quality are absolutely indispensable."

Seeing Bian Jiang and others' confused expressions, Lu Heng sighed.

"I understand your thoughts. Our country's emphasis on copyright is completely incomparable with foreign countries. The big piracy countries and the big copycat countries all come from our country. This is why you have preconceived ideas."

"But this is a necessary stage for the early development of the Internet. Push forward ten or twenty years, and my country's Internet is basically in a situation of barbaric growth. It is not standardized enough, it is not rigorous enough, and the legal awareness is weak. This is how it creates business opportunities. Infinitely, countless Internet companies have sprung up like mushrooms after a rain."

"But, that was before!"

Lu Heng slapped the table heavily, his deep gaze revealing a far-reaching meaning that was intoxicating.

"It is already 2010, and my country's Internet landscape has gradually settled down. Led by BAT, e-commerce, platform services, communications industry, software and hardware fields, etc., have all taken preliminary forms. When the chaotic and barbaric growth period is over, , all companies that have achieved success will not allow this situation to happen again, they must set rules, and they must compete commercially within a reasonable range, and this is exactly what the country wants to see!"

"In this case, copyright protection will definitely be pushed to the forefront, and any piracy will definitely be severely punished in the next few years. If you still want to enjoy other people's creations with peace of mind as before,

This is nothing more than a fool’s dream!”

After saying these words, Lu Heng sat back on his butt, sipping some water, and looked at everyone with his expression gradually fading.

What he said was not alarmist, but a very prescient prediction.

Starting in 2010, domestic awareness of copyright protection gradually became stronger, and this atmosphere lasted until he was reborn.

This direction was determined especially in the speech of the official national spokesperson.

Numerous lawsuits in later generations have proved this point. The American Film Protection Association sued Xunlei for infringement, and Xunlei lost the lawsuit and paid money.

Qiong Yao sued Yu Zheng for plagiarism and won the lawsuit, and Yu Zheng's TV series was immediately suspended.

China Literature Group sued Baidu for infringement of intellectual property rights, with the amount involved reaching hundreds of millions. Baidu lost the lawsuit, and then took the initiative to close numerous online novel forums and rectify and delete hot links.

The list goes on and on.

In the field of music software, NetEase Cloud Music was originally a dark horse, sweeping the market. However, after Tencent acquired Kugou Music, it used music copyright as a threat, causing NetEase Cloud to remove song resources in large quantities and lose a large number of users.

.

This time, Lu Heng started making music software, so he would not be choked by copyrighted resources.

He even thought further. Tencent Kugou could use the knife of copyright to deal with NetEase Cloud, so this time, he could hold the knife in his own hands.

Planning five or six years in advance is completely enough!

"Think about it, if there is a popular album that can attract hundreds of thousands of users, but the copyright is in the hands of Kugou and QQ Music. If they ask us to remove the album, how much will we lose?"

Lu Heng's faint voice suddenly sounded, like the last straw that broke the camel's back. Almost instantly, it broke through the previous disapproval of Ruan Gaopei, Bian Jiang and others.

They are also deeply aware of the importance of genuine resources.

"Copyright is a knife. Even if it is not very sharp now, it is still a knife that can hurt the enemy! If it is in our hands, we will have the initiative. When we become bigger and stronger, it is inevitable

We will compete with other music software giants, and this knife will be our most suitable weapon!"

Facing Lu Heng's deep gaze, Bian Jiang nodded seriously.

"Just do as you say, and I will strictly implement this idea in my future management."

Lu Heng hummed and looked at the others.

Lu Ran expressed no objection, and Ruan Gaopei shrugged, seemingly indifferent, but actually agreed with Lu Heng's previous remarks.

Xu Zhiwu clenched his fists fiercely, his face extremely excited.

Lu Heng took a long breath, opened the corners of his mouth, and forced out a smile.

He stood up, straightened his collar, and walked out the door.

"I will not participate in the discussion of the following matters. Let Bian Jiang decide everything!"

Bian Jiang chased him to the door, "Aren't you going to attend the financing celebration banquet tonight?"

Lu Heng waved his hand without looking back, "Busy, I have a flight in the evening. See you next time. If you need anything, call me."

........

After that, Lu Heng got on the plane without any worries.

Above the clouds, the setting sun gradually sets, leaving only a dim yellow halo.

Lu Heng rubbed his forehead, feeling extremely tired.

It's not that there are a lot of things going on these days, but that many things are mixed with emotions and are no longer just exchanges of interests. That's why I feel tired.

In addition, Ouyang Fang did not come back with him, and without a secretary to arrange the itinerary, things were not so orderly.

In his position, the importance of a secretary or assistant is extremely important. It is difficult for him to do everything by himself.

The role of the assistant secretary and others is to help him check for omissions and fill vacancies, remind him of various daily tasks, and arrange specific schedules.

Lu Heng had realized this a long time ago, so not only did Ouyang Fang serve as his secretary at Hengcheng Group, but Bai Yijing was also appointed at Genesis, in order to free up his energy to the maximum extent.

As soon as I got off the plane, Ouyang Fang's itinerary came on my phone.

Looking at the route of the city he was going to visit next, Lu Heng took a deep breath.

"In another month and a half, it should be over!"

He was far more tired than others imagined. Other ordinary staff members only visited one or two cities on business trips, but this time Lu Heng traveled across several provinces and dozens of cities across the map.

During this period, I had to get in touch with people I was not so familiar with one after another, and talk with them about work, salary, and the future, and occasionally have in-depth conversations with them.

While gaining a comprehensive understanding of Hengcheng Group, he also accumulated unimaginable pressure.

Otherwise, he wouldn't have taken his subordinates to have their feet massaged before because they were really exhausted.

Chen Xianzhi nodded as he opened the door. Lu Heng entered the car that Ouyang Fang had arranged before. Before he could sit down, a familiar custom-made bell rang.

Lu Heng's lips curled up, this was Su Su's phone number.

"Hey, Susu."

"Lu Heng, I have found an internship company for my senior year."

"Oh, Gong...what company? Where is it?"

"Silicon Valley"

........

The light on the screen gradually faded away, the numbers half past six at night flashed on it, and the colorful city night view outside the window.

Lu Heng wiped his face, his expression remained as calm as ever.

"Boss, we have a 4S store over there in Dali. The general manager there is a host and wants to take care of you. Do you want to go?"
Chapter completed!