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Chapter 1572 1572 Invasion of Europe

"Independence Day" created a North American box office of 224 million in just two weeks, and undoubtedly became a strong contender in this year's year-end box office rankings. In fact, many media have been eager to announce that "Independence Day" has already won the title of the year-end box office champion at this time.

Before the release of "Independence Day", although the discussion on box office had never stopped, and this movie originally carried the hope of the entire North American film industry, who could have expected that this would be a work that would change the course of history? And it was in such a shocking way!

When people discuss "Independence Day", the amazing computer special effects created by Industrial Light and Magic are undoubtedly the primary contributor, which is also the core element that changes the entire Hollywood industry; but no one can ignore the effect of Hugo. The title of "20 million club" before attracted countless attention, and then the sensational effect of the premiere ceremony, let alone those star friends who made guest appearances for Hugo's friendship. Of course, no one will deny the charm that Hugo injected into the movie.

Just like "Speed ​​of Life and Death", maybe the character itself does not have much room to play, but Hugo can always bring surprises. This time is no exception. At least half of Hugo's contribution to the success of "Independence Day".

In the past two weeks, many TV shows have discussed this: If the male lead changes to an actor, will "Independence Day" still achieve its current glory? The mainstream view is obviously very difficult.

Indeed, in many works, the influence of the protagonist is minimal. For example, "Future Water World", even if Hugo is replaced, he cannot save this bad story; for example, "Jurassic Park", even if a group of unknown actors are replaced, the movie will still be a big hit, because people go to the cinema to watch dinosaurs, not humans.

This is also the position that the cost control faction insists on. They believe that over-reliance on computer special effects and over-reliance on explosive special effects will gradually become deformed in the film industry, and the role of actors will gradually be weakened, making the movie a bad music video that is left with only bombardment.

They firmly believe that, like "Death-infernal stroll", or like "before sunrise", relying on the excitement and tension of the script, and the performances and charm of the actors, the entire movie is the essence of the movie and the part that people should not forget.

Originally, people thought that "Independence Day" was a movie that didn't matter if it was changed into actors, but after careful discussion, the mainstream view also believed that this would not work. Although Hugo's role was limited, his threading, his grasp of the details of the characters and story, including the male protagonist he played, are important factors in the success of "Independence Day". It is precisely because of Hugo's existence that "Independence Day" has not become a collection of countless explosions. Instead, it interprets the two lines of family affection and love into a unique and delicate way. Even if it is not enough, it is already rare for commercial movies.

In short, as the male lead, Hugo injects soul into the puppet.

Not to mention Hugo's unparalleled strong appeal in the North American market, at least one-third or even half of the audience entered the cinema because of Hugo and enjoyed this unprecedented viewing experience.

From "The Heroic Spirit" to "Seven Deadly Sins", from "Before Sunrise" to "The Death Prison Walk", Hugo's works are almost all small-cost and small productions, but these works have created box office miracles, which also makes Hugo the most appealing male actor in North America. But objectively speaking, these movies are not real commercial movies in the traditional sense. Hugo's so-called "commercial appeal" and "box office attraction" have never been tested the most strictly.

This time, the pure "Independence Day" of blood was only two weeks to clearly prove Hugo's unrivaled strong appeal in the North American film market today. "Independence Day" not only became Hugo's third work with a box office of over 200 million yuan, but also almost for sure, it will surpass the "speed of life and death" and become his highest-grossing personal box office so far.

What people are most curious about now is what height can the final box office of "Independence Day" reach?

The craze in North America has spread across the ocean and affected the entire European continent. The European continent, which was not originally interested in commercial movies, has always been calm and self-controlled. They have not shown much interest in "Independence Day". Only the United Kingdom and Germany plan to screen the movie in the third week of July. South America is more proactive, with Argentina, Brazil, Chile, Venezuela and other countries released simultaneously with the United States.

However, the fanaticism across the Atlantic has not only become the biggest event in North American film history in more than 20 years, but also deeply affects the European continent. This is an industrial revolution in films. Even if the European continent disdains Hollywood commercial films, the film market is still inevitably affected.

Since only the United Kingdom and Germany plan to release the films in the third week of July in Europe, all countries on the continent began to boil. Countries including France, Italy, Spain, and Sweden learned about the craze that "Independence Day" was set off in North America at the first time, and they all asked their countries to release "Independence Day" as soon as possible.

Such a situation can definitely be regarded as extremely rare in 1996 when the Internet was not popular. People's sources of information were basically all domestic newspapers and magazines, but it attracted so much attention. From this perspective, it can be seen that media from various countries' attention to the North American craze.

This is true. Among the major countries in the European continent, more than 47 mainstream media in the past week and nearly 130 large and small media reported on it, conveying the grand occasion of the vast crowds of people in the North American continent and flocking to the cinema to watch the "Independence Day". This rare grand occasion has also become a topic of conversation after dinner in the streets and alleys of Europa.

It can be said that the "Independence Day" craze is affecting the film market around the world at a speed visible to the naked eye. The controversy that has caused since "Terminator 2" became the first film work with an investment of over 100 million yuan has seemed to have finally found an outlet and vented it happily. As one of the most important film markets in the world, the European continent is naturally no exception.

All countries on the European continent have come to Twentieth Century Fox, hoping to introduce "Independence Day" as soon as possible. In fact, even if they don't come to Twentieth Century Fox, Kevin Pence will not let go of the overseas market. This is an important strategic link, and they have been negotiating with mainstream theaters in various countries.

However, overseas screenings in the first half of the 1990s rarely sync with North America. Most of the time, after North America was released, foreign theaters inspected North America's media comprehensive reviews and audience reputation, and then decided whether to introduce them and when to introduce them. Originally, this "Independence Day" was no exception, especially when Roland was shooting "Independence Day", he was completely aimed at American audiences. The perspective of this script is based on American audiences, so the prospect of "Independence Day" in the overseas market is low, at least not as popular as works such as "Jurassic Park" and "Real Lies".

But the changes in the film market are so rapid. The North American craze swept over and quickly affected every corner of the world. Now it seems that all European countries cannot avoid the customs. The mainstream theaters in their own country have begun to speed up, hoping to get a share of the true nature of merchants as soon as possible, regardless of nationality or race.

Under such circumstances, Twentieth Century Fox announced Hugo's latest itinerary, where he will attend the premiere of "Independence Day" in London, and then go to Berlin to participate in the relevant publicity activities of "Independence Day". This also means that the global strategy of "Independence Day" has officially begun.

Now, the entire European continent is about to get into trouble.

Hugo has always had an indescribable attraction to Europeans. From winning the Cannes Film Festival's best actor "Pulp Novels" to winning the Best Director of the Berlin Film Festival "Before Sunrise", to winning the Best Actor Trophy of "Death-in-Captain Walk" to winning him back to the Best Actor Trophy at the Berlin Film Festival, Hugo, as an outstanding actor and a charming young actor, has been enthusiastically sought after by European literary and artistic films.

In addition, the previous works such as "Schindler's List", "Speed ​​of Life and Death", and "Seven Deadly Sins" have been widely praised in mainland Europe, and their box office performance is no less than that of North America. It can be said that Hugo is definitely the most representative symbol of Hollywood on the entire continent of Europe.

However, Hugo has never participated in the overseas promotional activities of movies. In addition to participating in the three major European film festivals, Hugo did not go to Europe to promote it even in the popular "Schindler's List". This has always been a regret for European audiences.

This time the situation finally changed. In order to promote "Independence Day", Hugo has attended many North American publicity activities in the past two weeks. This is also the period when Hugo disappeared for more than 70 days, and the young volcanoes truly felt the infinite charm from Hugo.

Now, Hugo will continue to promote it. He personally brought the publicity craze to London and Berlin, which made the entire European continent lively in an instant. It seemed that all the movie lovers on this land began to stir up. Such a scene, so strange, but so familiar, the craze that Hugo set off in North America moved to Europe intact, just like a warm current in the Atlantic Ocean. After turning around from the east coast of the North American continent, passing through the equator, it slipped to the western coast of the European continent.
Chapter completed!
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