"Shan'er, the matter has been resolved";

Looking at the public opinion direction, Ma Yi spread his hands and smiled at Li Shan.

"Well, my husband is still good. I will also do a good job in helping farmers and let the funds in it help farmers in need."

"Don't be too stressed, take your time, and you'll get used to it after a long time."

"Husband, I have a question, I want to ask you for advice";

"I watch online and on TV. Many founders of companies are trying to find ways to get money from investors to develop, but I found that the development of Qin Auntie Group has not been raised. Is no one willing to invest? Or is it because of the reason?"

"Wow, Shan'er, I didn't expect that after you left the job, you observed it very carefully";

"Tell me, why did you suddenly think of coming here?"

Ma Yibo never doubted Li Shan;

However, I was worried that Li Shan would be used by someone who was interested;

Take the financing of Aunt Qin Group for example, many institutions have contacted him;

Of course, Yi Weili also suggested that, but Ma Yi was rejected because he was not short of money for the time being;

Now, Li Shan just resigned and asked him this question, which made Ma Yibo doubt whether anyone interfered with it?

"After I submitted my resignation report, I had nothing to do in my unit, and accidentally refreshed an entrepreneurial column "won in China" online";

"In this column, I have read a lot, and I have almost searched everything I can find";

"Through this program, I feel that capital has a great effect and can quickly expand a project, but Aunt Qin, from the beginning to now, has nothing but financing for some projects. What is the reason?"

"Then, what role does capital play in the development of an enterprise?"

Feeling Li Shan’s strong learning heart, Ma Yibo’s inner tension just now was wiped out.

It has actually made great progress when my wife considers this;

There is no need for someone who has been working within the system before.

"Wife, you are so awesome. You are really learning all the time. It seems that I have to learn from you too."

"In fact, I have a lack of personal understanding of the relationship between capital and enterprises";

"However, I still think I can share my ideas with you. For specific things, you need to polish and think about them according to the actual situation";

"Why doesn't Aunt Qin raise funds?"

"I can tell you about my considerations at that time";

"Aunt Qin started out when he had only a few stores, it was basically unrealistic to want to raise funds";

"Just like you think you win in China, it is too difficult to raise funds for many projects, especially at the beginning, Aunt Qin was just a vegetable store, which was even more difficult";

"After that, when Aunt Qin's store grew to twenty or thirty, Yuanfang Investment did have this investment intention, but I rejected it."

"What's the reason?"

"Because I think Aunt Qin's development will be better in the future, and premature financing will make the shares dilute more";

"So, at the beginning, the way I thought was to continue to develop by mortgageing my own shares or changing from a bank to funds";

"The advantage of doing this is that the shares will not be outflowed or diluted, but the disadvantages are also obvious, that is, personal risks are increased. Once they fail, they are likely to lose all the money and will linger in heavy debts for the rest of their lives."

"At this time, it is a test of the founder's vision and ability to control his own projects. If you think your project will be very good in the future and can be done, then do it boldly and don't dilute the shares in advance, and vice versa";

"After that, our Aunt Qin Food Factory got up, and it was the one who produced a self-promoted pot. At the beginning, Master Kong cooperated with the same home-to-door cooperation, and I was willing to accept their cooperation. The valuation at that time was 35 million, but we had to share their offline channels, and there was no negotiation in the end";

"In this way, the financing of Aunt Qin Food Factory failed";

"Why do I have to raise funds for Aunt Qin's Food Factory?"

"In fact, the purpose is very simple, it is for the other party's offline channels. Once the other party agrees to share the offline channels, we Aunt Qin will not have to worry about sales. This is the purpose of financing at that time."

"In the early financing of many projects is not only a lack of funds, but also a large part of it is for some convenience of the other party. Only in this way can the cooperation between the two parties achieve win-win results."

"Ah, at the beginning, Aunt Qin's food factory was only 35 million. Just this, they still disagree. They are really blind. They deserve to spend more than 2 billion in the future";

When Li Shan heard this, regardless of whether she listened to the key points or not, she would criticize her man again and again;

"Haha, yes, they deserve it";

"But, do you think they lost money?"

Li Shan was very confused. It was originally 35 million, but it turned out to be more than 2 billion. How can I not lose?

"Of course they didn't lose. They all used the investor's money. As long as the acquisition generated value in the past is greater than the amount of acquisition, it is profitable."

"Since Master Kong and the same two companies acquired the Qin Aunt Food Factory, they have produced their own self-hee pots in large quantities due to their own self-hee pot patents. The stock price has been higher than 20% higher than before."

"You must know that the value of this 20% is far more than 2 billion";

"After that, our Aunt Qin's development is not too short of money";

"Aunt Qin's takeaway was just starting, and the subsidy was not much."

"The Qin Auntie's store is also profitable, and the Qin Auntie's Food Factory is our main source of profit";

"In this way, we have money and sales channels, and we don't need foreign capital at all";

"After that, Aunt Qin's food factory sold it, and I got more than one billion yuan. Although Aunt Qin's takeaway began to require substantial subsidies, we have money";

"There are many reasons for financing Qin Yue's novels. The most important ones are three. First, after the red envelope activity of the Spring Festival Gala, Qin Yue's novels almost reached a mid-term peak. In other words, it is difficult for Qin Yue's novels to break through again in the medium term. At this time, the valuation of financing is the highest at the moment";

"Second, I have been injecting capital before. Every time I inject capital, I will dilute the employee shareholding, which makes employees feel unfair and feel that their shares are getting smaller";

"Third, Qin Yue's novels currently have many users and do not have their own novels. Once they have a bad relationship with other peers and the other party does not grant copyright, there will be no books to read on our platform. After they have invested, everyone will be grasshoppers on the same rope. No, they are all community of interests, so this situation will not happen."

"Last month, Qin Auntie Group issued bonds, which was actually a way of borrowing and did not involve financing";

"This is the entire development process of Aunt Qin, and it is also my view and use of capital";

"Of course, I also invite relevant experts to study every week. Only by combining theory and practice can I test which one is more suitable for me."

After Ma Yibo finished speaking, he drank a glass of water;

Bang bang.

"Husband, from what you meant just now, capital is actually a double-edged sword"?

"When the project is weak, early financing will disperse the equity and are not conducive to management";

"However, if you don't raise funds and want to maintain rapid development, the founder will have to bear great personal pressure, everyone will be happy, and if you lose, you will face huge debts"?

When Li Shan said this, her eyes were slightly red, but Ma Yibo did not notice it and was still making tea for herself.

"Yes, it can be understood so, this is the time to test the founder's personal ability and courage";

"Of course, it is also possible to raise funds in advance. As long as you distinguish between shares and voting, that is, A-shares, currently domestic A-li, Jingxi, etc., all adopt this model";

"So, although the founders don't have many shares, they can still firmly control the entire enterprise";

"However, there are requirements. At the beginning of a project, few investors will agree to this condition unless the initiator responsible for the project is more powerful";

"For example, it's not that I'm bragging. If I start a business again now and want to find funds, I propose this ab-share plan, and a lot of investors are willing to do it."

"But if it was at Aunt Qin's beginning, let alone A-shares, even normal financing would not necessarily be invested."

"Husband, thank you for your hard work";

Ma Yibo was still talking casually, but Li Shan ran over in emotion and hugged him directly from behind, making Ma Yibo feel a little puzzled.

"What's wrong? You said nothing wrong?"

"After you were with me last year, were you under a lot of pressure? In the end, you proposed to me, and it was only after you had a successful career. Are you worried that you would implicate me?"

The more Li Shan thought about it, the more she felt that her thought was the fact.

In recent years, many couples who have been successful in starting businesses finally divorced, not because of the breakdown of their relationship or the disagreement of their relationship, but to avoid risks;

Haven't you seen that the two who have divorced live together and still do what they love to do;

Except for that marriage certificate.

Ma Yibo was also stunned. To be honest, he did have this idea at the beginning, but it just flashed by;

Because Ma Yibo knew that he would never be short of money in his life;

There is nothing else, only the general trend is known.

But Li Shan didn't know, so she could only make up for it herself.

"So, this is my husband";

"So, this is the silent protection of my husband."

"Haha, don't think too much. On the road to entrepreneurship, it's not an exaggeration to die for a lifetime, it's not wrong to leave some way out";

"What is for social development"?

"What is for the prosperity of the people"?

"What is for ideals and ambitions"?

"At the beginning, who didn't think about making themselves stand out first?"

"Only after reaching a certain stage and level, you will understand many truths and also know your mission and obligations, so that you will take other actions";

"Don't look at Dad Ma's saying that he is not interested in money. At the beginning, he wanted to make more money, but with more money, his mind changed."

"I now say to the outside world that I am not interested in money. I don't know whether others believe it or not. Anyway, I don't believe it myself, because our family is short of money everywhere, and I still borrow money everywhere."

...

This discussion topic also gave Li Shan a clear concept and understanding of the relationship between capital and enterprises, and it was also of great help to Li Shan’s future business practices.
Chapter completed!