Chapter 643 Aunt Qin shares the power bank
"Mr. Ma, Aunt Qin's shared power bank has achieved matching all functions, and has also started mass production. Do you see if you can start promoting and promoting recently?"
Yi Weili looked at Ma Yibo sitting at the boss’s desk, and felt a sense of emotion every time;
It seems that the years have settled in the mind of his boss Ma Yibo;
Regarding Aunt Qin’s shared power bank, this is also a project incubated by Aunt Qin’s group;
Originally, Ma Yibo planned to tell the relevant project teams on his own about the shared power bank project and let them do business;
As a result, Aunt Qin developed too fast, and with all kinds of things being constantly in progress, Ma Yibo forgot about this matter;
Even Aunt Qin protects each other, which Ma Yibo only proposed when he occasionally thinks about it, not the kind of deliberate preparation and arrangement;
When a person reaches a certain level, what you think is very big, in his opinion, may turn your head and forget it;
Once upon a time, Ma Yibo felt that he would take out many projects in his previous life and do it;
But when the Qin Aunt Qin Group truly developed, I realized that some projects may make money, but they are not suitable for the Qin Aunt Qin's ecosystem;
This is why many large companies seem to only do projects related to them, but they basically won’t touch projects related to them even if they make money;
Those so-called defeats you are not your peers, or other companies that cross borders;
There are examples of this!
But nine of the ten cross-border companies failed in all kinds of ways, and only one cross-border successful and finally became a part of its ecosystem;
If the company wants to develop for a long time, it must develop around its own ecosystem and increase its moat;
Instead of having a stick in the east and a hammer in the west, this situation may make money in a short period of time, but over time, it will inevitably collapse;
All of those century-old companies have achieved their ultimate goal in their professional fields;
The so-called cross-border is an attempt for others. It is good if you succeed, but it will not affect you if you fail;
However, many companies have not achieved the ultimate goal of their own industry. They just think that other industries are making money, so they go and do it. In this case, the final outcome is that they are getting worse and worse.
This is why Ma Yibo did not let the Qin Auntie Group try many projects. Perhaps, when the Qin Auntie Group finally reached the height of monopoly, it is possible to cross-border, but it is definitely not now.
No one expected that the shared power bank project was not proposed by Ma Yibo, but was proposed by a senior student at Qinsheng University of Technology and also made relevant models;
Yes, this student is named Tong Chao, majoring in Electrical Automation of the School of Telecommunications. Although the major is not very consistent with this project, it does not affect Tong Chao's interest;
With ideas, Tong Chao has various designs;
With the preliminary model, Tong Chao applied for a college student entrepreneurship fund.
You should know that Ma Yibo invested 10 million yuan in the Qin Provincial University of Technology to establish a college student entrepreneurship fund;
Yes;
That's right;
The Qin Auntie Power Bank project is a project supported by this college student entrepreneurship fund;
This project was discovered by Ma Yibo, but it was actually quite accidental;
At the beginning, the concept of shared power bank was proposed and reported to the college student entrepreneurship fund, hoping to apply for support from the college student entrepreneurship fund;
The first round was indeed passed, which means that the school level had passed;
Because the first round was mainly conducted by the school for preliminary screening, the personnel arranged by Aunt Qin were only reference opinions;
In the second round, shared power banks encountered a very large resistance, which came from Aunt Qin’s review team members;
Some people think that there will be no market for shared power banks, because people nowadays bring power banks when going out, so why do they still spend money on this?
This concept does take the mainstream, after all, the cost of the early education market is too high;
Even the richest son thinks that this project is so bad that it cannot be successful, let alone others.
But the founder of this project, Tong Chao, is more stubborn;
Perhaps, every successful person has an unknown stubborn side;
After a lot of hard work, I found that Ma Yibo gave a girl his email address before when he was giving a speech at school;
Yes, Tong Chao found the other party and was about to arrive at Ma Yibo's email address. Although it was a work email address, it did not affect Tong Chao's expectation and nervousness.
When Ma Yibo saw this email titled "Shared Power Bank", he was also stunned;
Originally, when it comes to work emails, Ma Yibo usually glanced at the title before screening out valuable emails;
The shared power bank undoubtedly touched Ma Yibo's heart;
In this way, the shared power bank project was directly approved by Ma Yibo.
Just imagine, if someone else dares to continue to deny a project that was directly approved by the boss?
Ma Yibo directly asked Tong Chao to come to Yangcheng to be responsible for Aunt Qin’s power bank;
Of course, it is mainly responsible for technical matters. As for promotion and publicity, it is Aunt Qin’s specialty;
For this purpose, Aunt Qin also specially established Aunt Qin's power bank business department, with Tong Chao as the technical manager.
Of course, Ma Yibo also told Tong Chao some types of shared power banks in his previous life and hardware facilities in different places, and of course, there is also a price system;
Unexpectedly, in a blink of an eye, Aunt Qin's power bank was ready, just waiting for publicity and promotion.
"Mr. Yi, just control it well in terms of technology";
"In terms of publicity, you are an expert in this field, just do it";
"As for connecting with merchants, there is no need for service providers for the time being. We promote through takeaway delivery staff, and the merchant can apply directly on our official website, and all the early benefits belong to the merchant";
"That is to say, we give high commissions to takeaway delivery staff, such as actively installing a company and giving a commission of 50 yuan, the merchant leaves a message through the official website, and the delivery staff will install a company and give a commission of 20 yuan, etc. The specific cost, you can calculate the cost and then determine it, which can be increased or reduced."
"At the same time, shared power banks cannot be flooded. You must ensure that within a distance of at least 30-50 meters, only one can be installed";
"You can regard the installation of shared power banks as a reward for merchants. Those merchants with large orders, low complaint rates and high praise can be used as the first batch of promotions. This will also make other merchants feel that it is not that we are asking them for help, but that we give them benefits";
"The charging standard for shared power banks is 50 cents per hour, and all of this 50 cents belong to the merchant. The profit to merchants in the future will be no less than 50 cents per hour. We provide the hardware facilities, and we will repair them if they are broken."
"The merchant only needs to provide the location and electricity bill."
Seeing Yi Weili leave, Ma Yibo also fell into deep thought;
Aunt Qin shared a power bank, and she must have lost money in the early stage, there is no doubt about this;
It costs 50 cents an hour, maybe it’s only enough for the electricity bill, and the merchants can’t make much money;
But the suggestion made by Ma Yibo just now, starting from merchants with large orders and high praise will undoubtedly bring about a qualitative change in supply and demand relationships;
For merchants, they have already made money on Aunt Qin’s takeout. Even if Aunt Qin’s power bank does not make money or subsidizes some electricity bills, they can just establish a good relationship with Aunt Qin;
In this way, for those merchants with small takeaway orders, it will also promote the difficulty of installing shared power banks in Aunt Qin in the future;
Just imagine, you were not there when the first batch of shared power banks were installed;
If someone introduces you to the second batch, will you feel that you are better than other merchants that have not yet installed it?
Similarly, for merchants who have installed shared power banks, if Aunt Qin has a promotion and has a shared power bank in their own home, can it be explained indirectly that their family has a large number, high praise, and good sanitary conditions are relatively good?
This is another promotion.
In short, as long as the installation of Aunt Qin’s shared power bank is linked to the quality of the merchant, the benefits will definitely be many;
Especially for the difficulty of developers, it is simply a killer weapon;
If everyone has it or everyone has it, then forget it;
But if I have and you don’t, that’s a big problem;
Will you find a way to install it for yourself?
This is equivalent to building Aunt Qin’s shared power bank into a symbol of honor.
Of course, whether this situation can be achieved depends on Aunt Qin’s publicity;
If you are well promoted, you will get twice the result with half the effort.
As for why service providers are not allowed to promote, but instead, delivery personnel are promoted, this actually has a big consideration;
After all, the service provider is a third party. The service provider can introduce you, and can also recommend competitors;
Although it is a little harder to let takeaway delivery personnel deliver, it can allow Aunt Qin to better control the merchants, and at the same time, it can also increase income for delivery personnel;
Just imagine, if you develop three or five merchants a day, will you have an additional income of one or two hundred every day, and will you have a few thousand more in a month?
The more they earn, the more passionate they work;
At the same time, it can also put pressure on other takeaway companies;
If everyone is doing takeaway delivery, you can earn 10,000 yuan a month when you are hungry, and I can earn 15,000 yuan a month when Aunt Qin can earn 15,000 yuan a month. Which one would you do?
Even though I know that Aunt Qin’s takeaway delivery staff will work harder;
But the people who do takeaway delivery are the least afraid of hard work. As long as they work hard and make money, they will be very happy.
Of course, there is another reason, that is, the area covered by Aunt Qin is not large at present, only Guangdong Province is the most concentrated, and the coverage in South China and even the entire region south of the Yangtze River is actually very weak;
These require the accumulation of time and the precipitation of time;
As for the place where Aunt Qin takesout and Aunt Qin’s shops are not covered, Ma Yibo does not intend to let Aunt Qin share the power bank and occupy it separately;
Otherwise, it will undoubtedly reduce the honor of shared power banks;
If Aunt Qin takesout or Aunt Qin’s store develops, it is easy to promote Aunt Qin’s shared power bank according to the existing model;
Even though there are shared power banks from other brands in that place, with the cooperation of various businesses of Qin Aunt Qin Group, other brands cannot stop Qin Aunt Qin's advancement without any effort.
This is a kind of conspiracy and a kind of perverse push;
The other party clearly knew that with the mutual cooperation of the Qin Aunt Qin Group, it was difficult to resist, but he had to resist;
After resistance, it did not have much effect.
In a word, the more perfect the industrial chain of Aunt Qin Group, the faster the development of Aunt Qin will be.
Chapter completed!