Chapter 505 Mobilization 1(1/2)
Aunt Qin’s event runs through all Aunt Qin’s current business;
Therefore, Aunt Qin came from top to bottom, and everyone was full of energy and wanted to add icing on the cake.
...
"The activities about Qinpao platform have been posted through Aunt Qin's official Weibo account, and it is estimated that the discussion has started on the Internet."
"I also arranged for many media to follow up and forward, which made the popularity aroused";
"I plan to announce the event of Qin Yue's novels after the popularity of Qin Pao reaches a certain climax. In this way, the popularity will be even higher";
"If it is launched at once, it is very likely to distract users. At the same time, there are too many huge activities, so I don't know what to do";
"This event of our Qin Yue Novels will definitely establish our Qin Yue Novels' status in the online literature industry and give Qin Yue Novels a place in the online literature industry."
Yes, Qin Pao’s rewards this time were 20 million, but in fact they were to attract potential users for Qin Yue’s novels;
Of course, it cannot be said that Qin Pao has no substantial meaning, but Qin Pao’s positioning is to assist Qin Yue’s novels and Aunt Qin takeout to attract traffic to these two parties;
However, if Qin Pao wants to monetize, there are certain channels and ways.
That’s right, after hearing Yi Weili say this, how could Qiu Tian, as the person in charge of Qin Yue’s platform, not knowing the manpower and material resources that Aunt Qin has put into promoting Qin Yue this time?
To be honest, the current online literature field, with the rise of smartphones, does show signs of prosperity;
But no one has used money to open the way like Aunt Qin.
Even if Zongheng, who is challenging Penguin Reading, is not as bold as the giant Qiandu behind him.
Yes, not only will Qin Pao be rewarded this time, but Qin Yue's novels are the same, and they are even richer.
The promotion activities of Qin Yue’s novels are as follows:
"The total investment of 30 million yuan is used as activity funds to promote Qinyue's novels";
"1. Reading novels not only does not cost money, but also makes money. Reading novels can get gold coins, and gold coins can be exchanged for money";
"2. Recommend friends to read novels. As long as friends read for a certain period of time for three consecutive days, they will receive a reward of up to 19 yuan per person";
"3. Qinyue novels have formulated rules in advance based on the user's reading time, number of recommended users, quality of comments, user activity, amount of reward authors, duration of viewing advertisements, recommendation tickets, etc. The system's big data has formulated rules in advance, and the top 100,000 people are selected for rewards";
"First place, 100,000";
"Second place, 90,000";
"Third place, 80,000";
"No. 4, 70,000";
"Fifth place, 60,000";
"Sixth place, 50,000";
"Seventh place, 40,000";
"Eighth place, 30,000";
"Ninth place, 20,000";
"Tenth place, 10,000";
"The first ten thousand people in the next, each with 1,000 yuan";
"From 100,000 to 100,000, each person is 100 yuan";
"The remaining 10 million will be used for the rewards of new authors";
"There is a guaranteed contract, full attendance, a buyout contract, a share contract, etc."
"At the same time, Qinyue Novel App has realized an audible and readable reading mode through artificial intelligence technology";
"There are also 17 great masters who help, and the works are even more cost-effective and can be watched for free."
This kind of publicity is unprecedented.
The current online literature market has just gone from the market-oriented power generation for Ai. Many websites have no other contracts except for sharing their achievements;
For those masters’ unique guaranteed contracts, it is a luxury for many online writers.
Ma Yibo brought the gameplay in five or six years in advance. Of course, how to operate it will be done by Qiu Tian and Shen Hongwei.
Not only for readers, reading books can be justified without spending money, but also may make a considerable income by luck. At the same time, reading books in the future will not only not spend money, but also make small money;
If it is not convenient to read novels, you can also listen to novels, drive, run, etc. without delay.
For the author, the diverse forms of contracts can better protect the author's rights and interests, and inspire new authors to come to Qinyue's novel writing and signing contracts;
In addition, Qin Yue’s novels specially created a writing platform writer assistant, which can pk code words, and there are also related masters sharing writing experiences, etc., which are almost references to the orange melons of later generations;
It can be said that Qin Yue’s novels have really made a lot of considerations for readers and authors.
For an online literature platform, readers are parents of food and clothing, while the author is the cornerstone of the platform. Both are indispensable.
Without users, authors and platforms cannot make money, which creates a vicious cycle;
Without the addition of new authors, there will be no fresh blood, there will be no good works on the platform, and users will slowly pass away.
Qiu Tian thought that Ma Yibo gave him such good conditions to start, and if he could not do Qin Yue's novel well, it would be that Qiu Tian's ability was a problem.
"Okay, you are responsible for the publicity, I don't worry";
"You look at the arrangements for advertising, but I personally recommend that Internet delivery be the main focus and TV delivery be the auxiliary";
Ma Yibo, who is well aware of future trends, knows the future advertising trends, and online advertising is definitely the best way to promote online products;
Of course, building advertising is also a focus of development, and Aunt Qin can also choose building advertising for takeout;
Community building advertisement!
Office building advertisement!
"Well, this time the advertising is all on the Internet, because what we mainly promote is online products. At the same time, online advertising is not subject to regional constraints and can be transmitted to users as soon as possible."
"Okay, that's all I have to say. If you want funds, I will give them without reservation."
“I have only one requirement, that is, I must achieve the established goals”;
"For this event, our Aunt Qin has invested hundreds of millions of dollars in this period. Don't let me down, everyone."
After Ma Yibo finished speaking, he did not stay any longer;
For Ma Yibo, as long as you control Aunt Qin's development direction and provide necessary funds, Yi Weili will deal with other matters.
"Everyone, Mr. Ma said just now that for this event, our Aunt Qin has invested hundreds of millions of dollars, and I believe everyone knows it."
"I hope everyone will perform their own duties. This battle is the first step in our Qin Aunt Group's external expansion. If you take it well, you will have a good start";
"From now on, our aunt Qin will use Yangcheng and Guangdong Province as the foundation to radiate the entire China";
"This battle is the first time that all departments of Aunt Qin have worked together in concert";
"This time, it is a battle for us Aunt Qin to show our strength to the outside world";
"This battle is the battle between us Aunt Qin and us,";
"I hope you all work together."
"Mr. Wang (Wang Lifen), the advertisements posted this time may allow Aunt Qin's store to usher in a peak in franchise and partnership in a short period of time. Please be sure to do the relevant work. After this battle, perhaps our Aunt Qin's store can occupy the entire Guangdong province";
"yes"!
"Mr. Zhao, Aunt Qin's takeaway has been in Yangcheng, Pengcheng, Guancheng and Foshan for a period of time. After this battle, the entire Guangdong Province has been liberalized simultaneously. If necessary, the South China region can also choose other key cities to carry out. While developing Aunt Qin's takeaway, you must not forget the development of Aunt Qin's group buying";
"At the same time, in key areas of key cities, our own delivery team of Aunt Qin takeaway will be placed to do a good job in early merchant research and regional selection";
"yes"!
"Manager Si, the Qin Run project has been announced to the public. This activity started with the Qin Run project first. The company has provided the greatest support in terms of technology, funds, equipment, personnel, and the company. You must be responsible for all matters of the Qin Run project. To borrow Mr. Ma's words, even if you spend money, you will make a sound."
"yes"!
"Mr. Qiu, you are an expert in the novel platform, and I don't say much"; "This time the company is attracting traffic for all aspects of Qin Yue's novels. Aunt Qin invites celebrities to endorse traffic, and from Qin Pao platform, and from Qin's offline store LCD displays to drive traffic, from Qin Ma's takeout traffic, from Weibo, from advertising, from cooperation with 17 online literature masters, from benefiting the author, etc. The only requirement is to make our Qin Yue's novels become popular in one go";
"If we don't do it, we must do it, we must do our best. This is your goal";
"yes"!
"This weekend and even the next week, all people above the Qin Aunt Group who are in charge cannot take leave or take leave. They must perform their own duties and take all their posts";
"If anyone thinks this is exploitation of him, he can completely resign";
"The company spent such a huge amount of money to do this event, and Mr. Ma also gave our employees the opportunity to own shares. It is not for us to enjoy the happiness, but to have the spirit of leading by example."
"From now on, I have been in the general manager's office 24 hours a week. No matter what problems I cannot solve, I can contact me at any time, whether it is day or early morning."
Autumn soldiers on the battlefield!
After the meeting, everyone left the conference room and went to work on their own affairs;
This battle is the first unified and coordinated battle within the Qin Aunt Qin Group, covering all the current business of the Qin Aunt Qin Group, and even utilizing hundreds of millions of funds and all the manpower and material resources of Aunt Qin.
After the meeting, the atmosphere in Aunt Qin's office became solemn and tense.
Needless to say, Yi Weili has already been placed according to the region. For example, advertisements about Aunt Qin’s shop and Aunt Qin’s takeout are placed in the entire Guangdong province;
To be continued...