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Chapter 360 Planning(1/2)

The shopping mall is like a battlefield, either you die or I die, especially in the irreconcilable competition between the two sides;

The mall has never been a good situation for you and me;

When you are allies and friends, you can be good to me;

But after becoming a competitor, it must be given a winter version of the cold.

"Mr. Ma, now the popularity of our Aunt Qin suing Master Kang and other companies online has become increasingly popular";

"The lawyer also asked me if I need to add the channels for selling Master Kang's self-heating pans, and sue them together, otherwise the court hearing may be delayed due to the increase of defendants";

Yi Weili started out as an advertising company, how could he not know the power of public opinion?

When I saw the hot discussion on Aunt Qin’s suing the two giants on the Internet, I knew the time had come, but what to do next? Yi Weili looked at him in a dark way;

Especially this reminder from the lawyer made Yi Weili feel a little anxious to send the complaint online in the morning.

"Don't worry, after the trial starts, add it in court. In a word, you can delay it. The more popular it is, I will be useful";

Ma Yibo already had a preliminary plan in his heart. If this plan is implemented, it would definitely be a great thing for him and Aunt Qin.

Although Yi Weili was the president of North China in the Fortune 500, he was only a senior working person;

Perhaps his insights on some things are much deeper than Ma Yi;

But Ma Yibo has an advantage that he does not have, that is, Ma Yibo is the boss, and the problems he thinks about are all thinking from the boss's perspective, rather than from the perspective of a working person;

Of course, this has a lot to do with the amount of information everyone gets;

Ma Yibo can adjust the development direction of Aunt Qin according to actual conditions;

Yi Weili is different, and can only do it according to the plan specified by Ma Yibo. If you want to change some content, you need to discuss it with Ma Yibo;

This is also because Aunt Qin is relatively small now. If Aunt Qin becomes larger and has a shareholder committee, every change of resolution requires the shareholders' consent;

Of course, Ma Yibo is currently the controlling shareholder of Aunt Qin. Even if the shareholders' meeting is held, Ma Yibo's ideas will be implemented.

Although I don’t know why Ma Yibo delayed this matter, I don’t know why he should make this matter popular, the better;

But I think it must be the boss who has his own considerations;

Besides, in this popularity of Aunt Qin’s self-heating pot, even if there is an impact from Master Kang’s self-heating pot and the same self-heating pot offline, it will not cause too much impact on Aunt Qin’s self-heating pot market;

It can even be said that it can help Aunt Qin to promote sales?

Once Aunt Qin’s self-heating pot is considered to be the authentic product in the self-heating pot, the others are infringing products. When the price is the same, many people will choose to support the authentic product;

If the price of infringing products is too low, it is hard to say;

I love you in my heart, but my body is honest.

Since Master Kang’s self-heating pot and the same self-heating pot are sold through the Dushi channel, even if both are large enterprises, they have good cost control;

However, due to the need for transportation, channel fees and fund repayment time, the cost is much higher than that of Aunt Qin;

Therefore, their offline price is consistent with the online price of Aunt Qin Zihai Pot, and both are priced at 15 yuan;

At this point, Aunt Qin has the upper hand.

"Weizi, how is the matter progressing when I mentioned before, adding the hot pot to the hot pot?"

Yes, when Aunt Qin had been heating the rice before she was having sex with her own pot, she did not get involved in the hot pot field;

Self-heating pots are divided into four categories: self-heating hot pot, self-heating soup pot, self-heating dry pot, self-heating cooking pot;

I have only made a self-heating cooking pot and am now preparing to serve a self-heating hot pot;

In fact, the self-heating pot was originally intended to heat the hot pot, but Ma Yibo reversed the order;

But, so what?

Who made Aunt Qin the first person in this life? What else can others say?

Although the hot pot of the self-hee pot is not as delicious as offline stores, it can also satisfy the hearts of many people who want to eat hot pot but don’t want to go out;

The most important thing is that Aunt Qin’s self-hee pot includes hot pot and also explains it in the patent;

From then on, if some hot pot restaurants want to make their own self-sex pots, they must be authorized by Aunt Qin, otherwise there may be infringement;

Of course, as for whether it can be established, it is another matter; some patents, especially utility models and appearance patents, have different definitions in different scenarios;

But in general, Aunt Qin's self-satisfied pot is definitely a hooligan in terms of patent moats, and does not give others any way to survive.

"Haha, the taste of self-hee hot pot has been mixed, there are three flavors of self-hee hot pot";

"Spicy fat beef self-satisfaction pot, spicy fragrant pot self-satisfaction pot, tomato beef brisket self-satisfaction pot";

"The spicy fat beef self-heating pot contains beef, beef heart duck meat, frozen tofu, mushrooms, green vegetables, sweet potatoes, fungus and kelp. It tastes tender and spicy and so refreshing";

"The spicy and fragrant pot is self-heeeded pot, with black easter noodles, fish balls, tripe, bamboo shoots, potatoes, fungus, lotus root slices and kelp. It tastes fresh, fragrant and numb."

"Tomato and beef brisket self-heating pot, there are tomatoes, beef brisket, corn, potatoes, lotus root slices, oyster mushrooms, and noodles";

"Among these three flavors, the first two are suitable for people with heavier flavors, and are also the key products to sell. Tomato and beef brisket self-sports pot, which corresponds to our previous tomato and beef brisket rice, and is suitable for people who don't like spicy food";

Speaking of this, Liu Wei was a little excited;

I thought that Aunt Qin’s self-satisfied rice had occupied the market, but unexpectedly, after Aunt Qin’s self-satisfied rice was on the right track, Ma Yibo asked Lu Yuanpei to focus on mixing self-satisfied hotpot;

The ingredients and taste of hot pot are indeed much more difficult than the previous self-heating rice;

But now that Aunt Qin’s food factory is not short of money, she has contacted several hot pot mixers in the country;

Fortunately, in some aspects, the ability of money is indeed an invincible existence;

It took a few months to prepare three flavors and was tried by hundreds of employees of Qin Auntie Food Factory;

Nowadays, employees of Aunt Qin’s food factory are almost fainting every day;

After Aunt Qin’s new self-heating rice comes out, they will taste it for free, called it a tasting and give suggestions;

Everyone can eat different tastes every now and then, and they all eat them for free;

Who can be unhappy with the kind of people who are full of weight?

If Ma Yibo went to Aunt Qin’s food factory again, he would definitely find that the old guard at the door had a much rosy complexion than before;

Why?

The reason is that the food is better, and everyone can make a lot of money.

"In terms of taste, you can just grasp it with Mr. Yi and Director Lu. What is the production capacity of Zihe Hotpot?"

Yes, Aunt Qin’s self-heating pot started with self-heating rice. Except for the time when it was not sold, there was some inventory in stock, the other time was in a situation where it was produced and sold as much as it was produced;

This is related to Ma Yibo and others' lack of experience in opening factories, and also to insufficient preparations at the beginning;

Of course, no one knows that self-health can develop so quickly;

According to Ma Yibo's original plan for Aunt Qin Zikaiguo, he sold it slowly online. With word-of-mouth publicity, over time, sales volume will increase and production capacity will be effectively expanded during this period;

The plan has not changed quickly!

"Don't worry about this. We learned from previous experiences and lessons, added several assembly lines, and also found several OEM factories."

"In the future, Aunt Qin's daily production capacity of rice with rice can reach 100,000 boxes, and Zihai hot pot daily production capacity will be about 20,000 boxes";

"According to the current sales model that is available every three days, the sales volume of self-heated rice can reach 300,000 boxes each time, and the self-heated hotpot can reach 50,000 to 60,000 boxes";

"By the way, how much does it cost to price Zihe Hot Pot?"

Liu Wei was very excited about what he said. At the Qin Aunt Food Factory, Liu Wei felt an unprecedented sense of accomplishment and satisfaction;

Qin Auntie Food Factory not only made Liu Wei make money, but also made Liu Wei feel satisfied and proud every time he sold;

This is a feeling that Liu Wei did not feel at Aunt Qin’s store.

"Weizi, have you calculated the cost of Zihe Hotpot with Mr. Yi and Director Lu?"

"If mass production is done, how much does it cost per box?"

The most important basis for pricing products is cost, and the next is factors such as market competitors;

This is also a major factor in the high housing prices in our country;

Not to mention that pork can be reduced from more than 50 yuan to a few dollars, has their costs also been reduced?

No, not only does the cost of raising pigs not only have not been reduced, but also has increased;

Prices of feed, labor, slaughtering, transportation, etc. have all risen;

Since the costs have risen, why are prices so outrageously lowered?

This is the decision of supply and demand;

This is also determined by a specific culture;

If our country could be like the United States, it would be like pouring milk into the Pacific Ocean, and it would not be given free drinks to the poor;

Then our country's large pig farms can also take this measure, but due to cultural differences, it simply does not work, so they can only sell at a low price, even if they lose money.

But is housing prices related to supply and demand?

There must be;
To be continued...
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