Chapter 184 Takeaway prototype(1/2)
"Mr. Ma, you are here";
"Currently, the technical department has recruited three people, two of them have already joined, and the other one will take half a month";
“In terms of raw material procurement, there is no suitable one yet”;
"In the transportation department, because the demand is not large right now, I just collected some resumes. I will arrange interviews when needed";
"The marketing department is also a key recruiting department. Three people have been hired. Including Wang Lifen and Mr. Wang, there are already four people."
Ren Anchao turned on his computer and made a summary of his recent results;
Ma Yibo was very happy when he heard what Ren Anchao said. It only took about a week for Ren Anchao to come to Aunt Qin, and it was already very impressive to be able to recruit so many people;
Especially for the technology department, which Wang Lifen had previously asked to recruit, but two job applicants came and ran away, which deeply affected Ma Yibo's self-confidence.
Later, after Ma Yibo failed to rent a suitable office, he did not plan to recruit technology;
Also, a vegetable seller doesn’t even have a formal office, so what’s the use of technology?
But now, Aunt Qin has exchanged a shot for a cannon. Not only does she have her own office, but the addition of Ren Anchao and Wang Min will definitely raise Aunt Qin's ceiling by several steps.
"Mr. Ren, in terms of other personnel matters, just recruit according to the development of the company";
"By the way, today our Aunt Qin purchased a food factory, mainly making self-heating pots";
"For specific information, you can ask Liu Wei, Mr. Liu and Wang Min. Liu Wei knows more about Zihaiguo, and he will be in charge of the factory in the future."
"As for Wang Min, she went to negotiate with me today. She knows the details of the cooperation."
Ren Anchao narrowed his eyes slightly and looked at his boss, but didn't say much. There were some things that he couldn't interfere with;
He himself also left sadly after failing in the political struggle;
Could it be that the founders of this newly arrived company have already begun to fight among themselves?
However, this week, Ren Anchao felt that the relationship between Ma Yibo and Liu Wei was very good, and it was not as expected.
Ma Yibo didn’t know what Ren Anchao was thinking;
After all, Ma Yibo has heard about office politics and struggles, but has never experienced it;
In the last life, I started my own business. In this life, I am just two people with Liu Wei. Now is the beginning, and it is impossible to do anything like this.
"Mr. Ren, before the end of the year, you will recruit 5-7 more technical staff, adding up to a total of 8-10 people. One of them will become the director of the technical department, or be able to lead the remaining technical staff. I have a new project.
,need them to develop”;
“Development shouldn’t be difficult”;
"Are you hungry? Have you heard of it? We plan to develop similar products and recruit according to the technology needed."
"Are you hungry?"
Ren Anchao thought for a while and muttered;
"Is it a platform for ordering food?"
I used to work in a Fortune 500 company and travel frequently, so Ren Anchao often went to Shanghai.
Ele.me in Magic City is also relatively famous, but it is currently limited to Magic City.
“Yes, it’s a food delivery platform”;
"Now that you know, it's even better. Let's try to get the technical department staff in place after the year."
Yes, Ma Yibo plans to build a food delivery platform;
Today's food delivery platforms can be said to be independent. Each place has its own food delivery platform, but they are all of a small workshop nature;
The first food delivery platform was Ele.me;
The company was founded in April 2009 by Zhang Xuhao, Kang Jia and other students in Shanghai;
The starting point of Ele.me’s business was that Zhang Xuhao & Kang Jia and others started by solving the problem of ordering food in the dormitory;
Later, Ele.me was born to solve the problem of informatization of takeout in small restaurants;
Ele.me’s charging model is simple and crude, 3650/store/year (no commission for orders, because almost all merchants deliver them themselves);
And this fee of 3,650 yuan is the initial profit point of Ele.me;
After receiving Series A financing from Jinshajiang Venture Capital in early 2011, Ele.me’s business style began to change;
Analysis by the founding team of Ele.me: Most merchants lack marketing and marketing capabilities. Further reasoning and analysis indicate that it is traffic, not information tools (a popular term nowadays: digital tools);
Ele.me has transformed from a tool developer to a traffic provider and embarked on a platform-based development path.
Coupled with the rise of the mobile Internet, the lbs-based ordering application has been improved and the experience has improved.
The opportunities given by the times are always reserved for those who are prepared.
Later, in the mobile Internet era, Ele.me and Meituan Waimai began to fight, and everyone already knows the final result.
At present, it is only January 2013, and Mei Tuan has not yet established a food delivery business department (Meituan established a food delivery business department in November 2013). Ele.me has not yet left the Magic City, and Yangcheng and even Pengcheng are all small businesses.
make a fuss;
If Aunt Qin enters the market at this time, it will be a completely blank period for the market;
If Aunt Qin’s food delivery platform occupies Yangcheng and Pengcheng, it will definitely be possible to advance, attack, retreat and defend;
Regardless of whether Aunt Qin will progress into this field in the future, or which party she forms an alliance with, they are all heavyweights;
Yangcheng and Pengcheng are two of the four first-tier cities in the country, which shows their importance;
When Aunt Qin’s store is developing, it can also promote Aunt Qin’s takeout platform;
Aunt Qin’s store is based on community development, and the community is composed of vivid people. These are all potential users of Aunt Qin’s takeout platform;
On the contrary, when Aunt Qin’s food delivery platform develops, Aunt Qin can also be more popular among the people;
When Aunt Qin's take-out business developed in Yangcheng, it made people trust Aunt Qin's store even more.
You must know that Ma Yibo's strategic goal for Aunt Qin is to develop to the entire South China with Yangcheng as the center, and then all the way north;
Aunt Qin’s takeout is in line with the strategy of Aunt Qin’s store.
The more Ma Yibo thought about it, the more excited he felt, and the more he thought about it, the more likely it was, and he was about to fall into the intention;
Others don't know how big the food delivery platform is, but Ma Yibo is someone who has been there, how could he not know?
As for Guangmei Group’s trillion-dollar valuation, 70% to 80% of it comes from takeaways;
In other words, it was only after Mei Tuan became a food delivery platform that it achieved a market value of one trillion yuan.
"Mr. Ma, Mr. Ma";
Ren Anchao had been waiting for Ma Yibo to continue. Unexpectedly, when he looked up, his boss was stunned. However, the smile on his face became brighter and brighter, as if he had won the first prize.
Hearing Ren Anchao's voice, Ma Yibo recovered from his thoughts;
That feels great!
“Mr. Ma, building that platform is easy, but the big part is promotion and publicity”;
The difference between heaven and hell is only a few seconds;
Yes, Ma Yibo just thought about the joy of success, but this process is quite tortuous, and the biggest shortage is funds;
Aunt Qin currently has two businesses, Aunt Qin’s fresh food store and Aunt Qin’s food factory. If we add Aunt Qin’s takeout that is still being planned;
Of these three businesses, except for the food factory, which can produce short-term results, the other two, especially the Aunt Qin takeout that is being planned, are a money-sucking hole with no funds to support them.
Forget it, don’t think about it for now, there must be a road before the car reaches the mountain;
Besides, even if Aunt Qin’s takeout platform develops slowly due to funding, as long as Aunt Qin’s stores develop rapidly, Aunt Qin’s takeout platform will not be too slow;
Besides, if it really doesn’t work, just provide financing to Aunt Qin’s food delivery platform;
Anyway, Ma Yibo is in a serious situation. Although the external platform has a large market, it is just a spare tire at the moment;
If you can support yourself, that’s even better;
If you can't survive, just give it a try.
"It's okay, you don't have to worry about this, let the technology build this platform."
Ma Yibo only made this out of inspiration, but regarding the cashier system, it really needs to be put on the agenda;
It is now 2013, and QR code payment has not yet become popular, or in other words, QR code payment is still in the discussion stage;
However, with the development of technology, the convenience of payment will be greatly improved, and QR code payment is definitely a trend;
Now, if Aunt Qin can develop it first, or improve her own cashier system first, then when the time is right, she can launch Aunt Qin's aggregate code charging system;
You know, aggregation code payment is like a cash cow, with a constant flow of funds. At the same time, can you negotiate chips with WeChat Alipay?
However, these are too early;
For Aunt Qin's store, the most important thing at present is to develop the market and the cashier system.
"Mr. Ma, the team building activity we have arranged will start tomorrow and last for two days. Do you want to go tomorrow?"
After chatting with Ren Anchao, Ma Yibo received a call from Wang Lifen;
To be continued...